Bauer Media Advertising
Project Overview
We helped Bauer Media launch a new website to help commercial partners advertise on the company’s properties. A showcase of advertising products, case studies, a creative gallery, and demographic data for Bauer Media’s publications.
The Challenge
Tasked with the challenge of creating a platform that connects advertisers with Bauer's audiences. The website also had to include news, current sponsorship opportunities and advertising specifications.
The Solution
We wanted to focus in on the creative thinking Bauer brings to advertising briefs and how they execute across multiple platforms. Being the home of Australia's most influential content, this was a unique opportunity to redesign and redefine the way agencies and clients alike engage with Bauer Advertising.
Intelligent UX
With the end-users in mind we've simplified and consolidated the entire process from showcasing brands to finding ad-specs.
Stunning Imagery & Rich Media
With no shortage of stunning imagery and rich media we were able to utilise the assets immersing the user into the world of Bauer. With a stronger influence than any other media Bauer turns audiences into customers.
